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Brand Partnerships

Partner With Bougie Dad

Honest product content for brands that are actually worth it. We test the nice stuff, give a real buy-or-skip verdict, and put it in front of buyers — not browsers.

What we make

The offer

1

TikTok Shop affiliate videos

Shoppable product demos on @HailPrinceChiChi (5,600 followers, full TikTok Shop creator access) — one product per video, real demo, honest verdict, product card tagged. Our format is the “Worth-It Cut”: every video ends in a BUY, SKIP, or “worth it if…” verdict. Viewers trust it because we’ll actually say skip.

2

UGC for your ads & PDPs

Raw, native-feeling product content shot for your use — paid social, product pages, Amazon listings. Same honest-demo style, delivered as clean files with full usage terms.

3

Buying-guide features

Long-form reviews and category buying guides on bougiedad.com with affiliate links, built for shoppers who Google before they buy. These compound: a guide published today still sells next year.

4

Email spotlights

Dedicated or in-newsletter features to the Bougie Dad list — people who signed up because they want to know what’s worth their money.

Why it works

The flywheel

Most creators rent you their audience for a day. We build you a loop — one product, three surfaces, each doing what it does best. And because every piece carries the same honest verdict, the trust compounds too.

TikTok finds the buyers

Shoppable video velocity — the product card is one tap from the demo.

The site convinces the researchers

Buying guides for shoppers who compare before they commit.

Email brings them back

Category-tagged subscribers with demonstrated buying intent.

Proof

Content examples

Shoppable video placeholder — @HailPrinceChiChi

Shoppable video · @HailPrinceChiChi
Product demo placeholder — @Bougie.Dad

Product demo · @Bougie.Dad

First shoppable videos drop the week of Oct 12 — this section updates as they go live.

@HailPrinceChiChi on TikTok  ·  @Bougie.Dad on TikTok  ·  bougiedad.com

By the numbers

The audience

Dual-income homeowners, ~$175K–$400K+ HHI, time-strapped parents. Premium-but-practical buyers — not luxury, not bargain-hunting. They research before they buy and they hate wasting money.

5,600
@HailPrinceChiChi followers
8,000
@Bougie.Dad followers
1–2
Shoppable videos / day
100%
Videos with a real verdict
Process

How it works

1

You send the product

Or we pull it from TikTok Shop’s marketplace.

2

We test it like a buyer

Real use, real footage, no scripted praise.

3

We publish the verdict

BUY, SKIP, or “worth it if…”. If it’s a skip, we’ll tell you privately first — you can pull the plug before anything posts.

4

You get the halo

The video, the guide feature, and content files per your package.

Fine print

Terms

  • Honesty clause: we don’t do scripted praise. If the product isn’t worth it, the video doesn’t go up — you’d rather know before your ad spend finds out.
  • Usage rights: priced separately from creation, in 30/90-day and perpetual tiers.
  • Exclusivity: available per campaign, priced accordingly — never assumed.
  • Payment: 50% to book, 50% on delivery. Affiliate commissions via TikTok Shop or your program stack on top.
  • Turnaround: typically 7 days from product receipt for UGC; affiliate videos follow our posting calendar.
  • Disclosure: affiliate status disclosed in every shoppable video, always. Full terms in our media kit.

Think your product is actually worth it?

Let’s prove it.

Start the conversation

Tell us what you make and what “worth it” means for your customer.
If it’s a fit, we’ll put it to the test.